A significant issue has been developing in digital collaboration for the last several years, and it’s now starting to become somewhat acute. I’m referring here to the pronounced trend towards app, environment, and channel fragmentation. Over the last few of years, I have been speaking with beleaguered IT managers who are struggling to cope with the sheer proliferation of software, systems, and applications that purport to help workers with collaboration. It’s not a new problem, and smart folks like Dave Winer have long worried about it, but it’s now becoming a vital strategic concern.
How Digital Collaboration is Fragmenting, and Why It’s a Major Opportunity | On Digital Strategy | Dion Hinchcliffe